THE DESK 


                   The newsletter about TV news gathering... 
                           and the people who do it 



                             Volume 1, Number 1 
                                 May 6, 1997 



                                  DESKNOTES 

This is the place where we're supposed to lay out the lofty goals for this modest newsletter, tell you that we intend to include all the news that's fit to print without fear or favor, that you have a right to know. 

All those things are true, but this is a small operation.  Our goals may well be lofty, but our reach sometimes may not be.  What we can safely dedicate ourselves to is helping inform you about developments in the way TV news is gathered, to discussing new ideas and methods in how news gets on TV, and -- on those occasions when we can't be informative -- to being interesting in talking about trends and developments in our industry.  We can also pledge that there are no hidden agendas here -- no ploys to sell your email addresses to commercial vendors, no gimmicks to subtly side with one group over another for financial gain, no ruses to make money by palming off on readers advertising veiled as editorial content. 

We are no more beholden to any of the great commercial interests in broadcast journalism than anyone else who derives a living from these companies.  While it may well be philosophically impossible to achieve a complete lack of bias, we can promise to be fair, to consider the many points of view, and to seek out all relevant sides. 

More than anything else, we hope to be able to provide a digital landscape where you will feel comfortable reading about how TV news is getting done in other places, commenting about how it might be done better, and sharing your notions of craft and questions with your colleagues.  Don't hesitate to email us your thoughts and ideas to TheDesk@newstrench.com 

                                                       Paul Skolnick 


                                BREAKING NEWS 

Where's the Broadcast Beef? 
Top 20 markets boxed out 
of Investigative Awards 

With three words, the judges of the annual awards competition for Investigative Reporters and Editors, Inc. (IRE) spoke volumes about the state of enterprise work in major-market TV news.  The words were: "No awards given." 

The judges didn't say why no entry from the nation's largest local TV stations was worthy of an award.  It could be that nothing stood out in what had to have been a pack of submissions.  Maybe 1996 was just a humdrum news year.  Or perhaps the day arrived last year when we really did conquer all of the social demons that have been grist for the journalistic mill for so long -- things like racism, corruption, poverty, and out-and-out unfairness -- and there really is nothing new under the sun to tell the viewers about. 

There are probably 70 TV stations in the Top 20 markets that have regularly scheduled newscasts.  And these tend to be the markets where they're programming more and more hours of local news -- five hours a day is the norm in some of them.  Numerically, according to Nielsen, the Top 20 markets represent nearly half the TV Households in the country (43.78%), more than 118 million people.  It's hard to believe that there wasn't a politician with his or her hand in the till, an innocent person languishing in prison, a gross miscarriage of justice, or even a question of propriety that could be presented in a compelling way. 

Or perhaps it was the audience surveys at work, those outrageously expensive samplings of supposedly public opinion that have told us for several years that our viewers don't really want to be jostled, don't want to be disturbed by bad news, don't want to see the seamier sides of life when they turn on the TV.  Perhaps the surveys prompted us to cut back on our efforts, to stop trying as hard to light up the dark corners of life, to stop spending the money and making the effort to bring something "new" to the news. 

It's a sad situation that one can only hope won't be repeated this year... or in any subsequent one.  We as an industry now have much of what we have begged for years to have -- the air time, the equipment, and the staff.  It's now up to us to use these things and our abilities to gather news to bring our viewers information they can't get anywhere else. 

--- 

HDTV Delay? 
Could it all come down 
To Faulty Towers 

The ambitious and expensive plan settled on a few months ago by government and industry to convert the U.S. to high-definition TV by the middle of the next decade may have been in jeopardy as soon as it began.  The reason, according to a front-page article in the New York Times on May 4, may have nothing to do with bureaucracy, corporate bumbling or Congressional meddling.  It could be that there just aren't enough people who know how to build the 2,000-foot transmission towers the new HDTV signals will require. 

Industry experts told the newspaper that there are only a half-dozen or so crews in the entire country who have the experience and the expertise to erect tall towers.  Efforts to use tower-builders who have worked previously only on much shorter cellular-phone and beeper units haven't been effective -- a fatal accident in one case in Texas, and problems elsewhere. 

In a nutshell: there are enough trained tower builders to erect about twenty transmitters a year; industry demand for the conversion to HDTV will require construction of perhaps 100 towers a year.  Industry experts said it takes several years to train people to build TV towers. 

--- 

Fast Track to Becoming a 
Newsroom Hero: 
Ways to Cut Your Online 
Budget without Losing 
Service 

I recently reviewed my accounts with commercial online providers.  Some of the services I had subscribed to for years without thinking much about it, ponying up a monthly fee in many cases just to keep the service on standby.  But with the growth of the World Wide Web and the easy (and free) availability of some kinds of information, I suspected that perhaps part of what I was paying for was out there for nothing. 

The review I performed was relatively methodical, even by corporate standards.  I got a legal pad, listed the services I had subscriptions with, what those subscriptions cost, and what I used the services for.  I pulled the files with invoices from each of the services so I could review just how frequently I logged on. 

It was an extremely instructive hour.  It turns out cobwebs had crept into much of my accounting.  At least one service I'd loyally paid twice each year for the last decade or so is now duplicated on the WWW -- or at least duplicated in all the parts I care about. 

I put together a summary of my review in the hopes that it might instruct someone else.  It's at http://www.newstrench.com/03gath/gath003.htm.  Feel free to leave the URL out of the memo to your boss explaining how you think you've come up with a way to save a couple grand a year. 

--- 

TRACing Down The 
Data on Uncle Sam 

I've watched for a couple years now as the folks at TRAC -- the Transactional Records Access Clearinghouse at Syracuse University -- have posted to the WWW increasingly complex and interesting data about just how equal our protections under Federal Law are.  TRAC is really David Burnham, a former New York Times reporter, and Susan Long, a statistician and obviously an adept user of the Freedom of Information Act. 

If you're unfamiliar with TRAC or the Web site, it's worth a look -- http://www.trac.syr.edu/. 

It's the kind of information that, in the abstract, any blue-blazered news consultant would tell you viewers don't care much about -- intricate details of how many cases federal law-enforcement agents present for prosecution in various federal districts, how many are actually prosecuted, and the range of sentences.  In reality, the data explains that one of the fundamental assumptions Americans are taught to hold -- that we are all equal under the law -- is not true.  The data explains that you could be four times as likely to face an IRS audit in one jurisdiction than in another, that the chances of doing hard time for drug possession are much less in some places than they are in others, that weapons violations are a more serious offense in some parts of the country than in others. 

Basically, the TRAC data can provide the basic information for a story, or series of stories, on one of the most powerful themes in the country today -- that there is fundamental unfairness in the way our laws are applied.  A day in the clerk's office of your local federal courthouse, and you should be able to find a lot of faces to go with the names, a lot of flesh to turn the statistics into stories. 

--- 

TrogTalk: 
Broadcast History in Bite-Size Chunks 
by Dave Linder 
dlinder@vegas.infi.net 

Dinosaurs once roamed the earth, beginning with the Jurassic Era, defined as 
the period a few decades after Philo T. Farnsworth (and a couple of other 
techno-nerds) invented the lights and wires in a box that became Tee Vee. 
These dinosaurs started out as creative geniuses, inventing as they went 
along.  They didn't have books, manuals, consultants to guide them -- just 
free thought.  "Gee, let's pack up a bunch of Mitchells and go over to Korea 
and let's see what kind of things we can get on film; let's talk to the 
boys, the grunts, the GI's."  That kind of thinking by the men and women 
(even then) of CBS got a lot of dino eggs hatched, as they watched, in awe, 
the world come into their living room. 

A lot of WWII Bell & Howell Filmo and Eyemo combat cameras were available in 
the surplus stores, and some other imaginative types started thinking "Gee, 
maybe the newsreel guys can teach us a thing or two," and, "Why can't we go out 
and shoot the mayor cutting a ribbon for the new highway, and maybe even get 
a cute animal story or two, and use one of the telecine chains to play it on 
the "news". 

Something like that happened.  Along about the time network news went from 
15 minutes to 30, local stations started thinking that they, too, could 
expand.  In those days, all stations, TV and radio, had to "serve in the 
public interest, and necessity" and had to provide a large percentage of 
their broadcast day to news and public affairs.  It wasn't until the 
sixties, that local news became something other than an obligatory, license- 
saving pain in the ass to station managers.  Creative genius came to play. 
Al Primo invented "Eyewitness News" about the same time as Walter Cronkite 
took over from Douglas Edwards and JFK went to Dallas and the 50's Happy 
Days evolved into the 60's.  Network, then local news (or was it the other 
way around?) became Profitable. 

With profit, came an infusion of cash.  Well, maybe not an "infusion", more 
like a "trickle".  Station managers reluctantly agreed to add a photographer 
or two, with the incumbent gear they required, a reporter or two (cheaper to 
equip, but generally paid twice as much), and saw that the audience grew, 
therefore the advertising rates grew, and therefore profits grew.  So, 
reluctantly, they gave in to pleading from News Directors (augmented by 
"research" provided by their new "consultants") that they Had To Do More. 

And More was sure to come. 

EDITOR'S NOTE: 
For those of you who may be unfamiliar with 
Dave from his relatively regular postings to 
various online journalism gatherings, rest 
assured that he knows TV history because he 
has lived so much of it.  Dave has held more 
jobs in TV news than he can count...  almost. 
After nearly three decades as a broadcast 
journalist, he left last year to go into 
"public-sector video," which basically means 
helping a large and rapidly growing county 
in the western U.S. keep its meetings and 
other events on cable TV. 



                                 WHO'S WHERE 

                The Desk is happy to publish your good news. 
                Email promotions, changes, new jobs, to us at 
                TheDesk@newstrench.com.  Include a phone number 
                where you can be reached. 


SUE McINERNEY has been named news director of WFOR-TV, the CBS o&o in Miami.  She leaves the news director's job at KDKA, the Westinghouse-CBS o&o in Pittsburgh. 

NEIL GOLDSTEIN, who had been news director at WFOR-TV in Miami, becomes news director of WJBK-TV, the Fox o&o in Detroit.  The job was vacant since longtime news director Mort Meisner was suspended and ultimately dismissed after a dispute with the GM. 

LIAM SULLIVAN joins WGHP, the Fox O&O in Greensboro, as Managing Editor. Liam was previously at WTVJ in Miami. [ShopTalk, 5/5] 

CAROL RUEPPEL leaves her job as news director at WDIV-TV in Detroit to become VP/GM of WITI-TV in Milwaukee. 

ED CHAPUIS has been named news director of KCRA-TV, the NBC affiliate in Sacramento, effective June 2. Ed returns the station (where he was, if memory serves, Assignment Editor and Managing Editor in the 80s) after a tenure as news director at KTNV-TV, Channel 13 in Las Vegas.  Chapuis replaces Bill Bauman, who left to become General Manager at WESH-TV in Orlando [ShopTalk, 5/2] 

CARYN BROOKS has been named news director at WSYM-TV (Channel 47), in Lansing, Mich.  FOX 47, which is owned by Journal Broadcast Group, Inc., will launch a 10 p.m. newscast in fall. Brooks, who joins WSYM-TV on April 30, was executive producer of special projects for WJBK-TV, the FOX-owned station in Detroit, Mich.  She joined WJBK as a senior producer in 1993.  Brooks also worked as an executive producer at what was then WCIX-TV (now WFOR-TV), the CBS-owned-and-operated station in Miami, Fla., and as a producer at WPLG-TV, also in Miami. 
Brooks received a masters of science degree in journalism from Northwestern University in 1981.  She is a 1980 graduate of Smith College in Massachusetts.  Brooks is a native of Hollywood, Fla.  She and her husband have three children. [ShopTalk, 4/30] 

WBNS (Columbus, OH) has named ANGIE KUCHARSKI News Director. She is currently the Assistant News Director at WBNS' sister-station WTHR-TV in Indianapolis, and will take over news room duties on June 9.  Kucharski is a veteran news professional with over a decade of news experience.  She received her Master's degree in Broadcast Journalism, with "Highest Distinction," from Northwestern 
University's Medill School of Journalism. Kucharski has worked with network affiliates and news bureaus in several large, competitive markets such as Chicago, Austin, and Washington.  She held positions as Assistant News Director at KTBC in Austin, Texas and as News Director at KAAL in Rochester, Minnesota. [ShopTalk, 4/29] 

CHERYL CARSON decided not to join WTVT, the Fox owned operated station in Tampa, as vice president of news, after announcing the move.  For personal reasons, she said she'd stay on at WGHP in Greensboro, North Carolina. [ShopTalk, 4/29] 


  
                            TO BE ASSIGNED (JOBS) 
                 This is the place to find out about job 
                 Openings in TV news gathering.  Email info 
                 about jobs to TheDesk@newstrench.com. 

NEWS DIRECTOR (WGHP) 
WGHP, the Fox-owned station in Greensboro/High Point/Winston-Salem, North Carolina is seeking an experienced news manager to lead and inspire a talented team of professionals. Those applying must be able to motivate and manage the people responsible for 32 hours of news per week. Our goal is to constantly improve our award-winning news product and maintain solid journalistic ethics. Positive interaction with other departments will be critical to our team-oriented management. Women and minorities are encouraged to apply for this opportunity in the 46th television market. Mail resumes to Karen Adams, VP and 
General Manager, WGHP/Fox8, HP-8, High Point, NC 27261 [ShopTalk, 5/5] 


KSTU, the Fox O&O in beautiful Salt Lake City, Utah, is expanding again. GENERAL ASSIGNMENT REPORTER: Can you tell a story like no one else can? We need someone who can take any story - from politics to police beat - and hold the viewers' interest. Show us you can tell a story the FOX way. For all positions send tapes, resumes and salary requirements to: Personnel/KSTU TV/5020 W. Amelia Earhart Drive/Salt Lake City, Utah 84116. Fox 13 is an Equal Opportunity Employer. [ShopTalk, 5/5] 

COMPLETE NEWS STAFF (WSYM) 
Fox-47 WSYM-TV in Lansing, Michigan is searching for aggressive and energetic people to be a part of our start-up news operation. We are looking in all areas: anchors, reporters, photographers, producers and assignment editors. You will be working in a state-of-the-art facility and helping to "reinvent" news in Lansing. It's an opportunity to work in the Journal Broadcast Group, an employee owned company which also operates WTMJ-TV in Milwaukee and KTNV-TV in Las Vegas. We are dedicated to being the leader in television news in our markets. If you're ready for a challenge and the rewards that go with it we want to hear from you.  Please send your resume, tape and cover letter to: Caryn Brooks, News Director, WSYM-TV, 600 West Saint Joseph St., Lansing, Michigan 48933 [ShopTalk, 5/5] 

ASSIGNMENT MANAGER 
Waterman Broadcasting is looking for an Assignment Manager to run our assignment desk in a combined ABC and NBC newsroom.  The Assignment Manager coordinates news coverage for both affiliates to include: scheduling and assigning crews, overseeing beat checks and advance planning.  Must demonstrate good news judgement while planning and assigning stories to reporters.  Also must help maintain professional standards, establish and develop contacts in the community, and enterprise stories. 

The qualified candidate will have at least 4-5 years of experience in a television newsroom, as well as a four-year college degree.  At least two years of experience on an assignment desk preferred.  Operational knowledge of SNG and ENG systems and video editing proficiency are a must.  Must have excellent management abilities with strong organization, communication and telephone skills, as well as the ability to work with various personalities. EOE. All qualified candidates should send a letter outlining news philosophy and resume to: Mike Reilly, Dir. Of Corporate Affairs, Waterman Broadcasting, 3719 Central Avenue, Fort Myers, FL 33901.  Fax 941-939-2152.  Email: mreilly@water.net 


REPORTER (KOLO) 
News Channel 8 KOLO TV is looking for a reporter who will report general assignment stories five days a week. One year of television news reporting experience required. Strong writing and editing skills a must. Candidates must be creative, hard working, dedicated to news and able to take criticism. Only those who are willing to learn need apply. Computer skills helpful. Send tape and resume to: Ed Pearce News Director, News Channel 8 KOLO TV, P.O. Box 10,000, Reno, Nevada 89510  No phone calls please.  News Channel 8 is an Equal Opportunity Employer. [ShopTalk, 5/5] 

ASSISTANT NEWS DIRECTOR (WTHR) 
The Indianapolis market leader in news coverage and demographics is searching for this key #2 Assistant News Director.  To work in this progressive news-oriented company you need to be audience savvy, smart, dedicated, a great people motivator and a strong content manager.  We will provide the resources you need to win.  The successful candidate has an acute interest in the stories and strategies that go into generating increased audience in and out of rating books.  You will coach reporters to greatness and work closely 
with news director on policy and hiring.  Minimum seven years experience as a local television news manager and producer or reporter.  Experience in major market news departments and preferred college degree.  Send or email resumes to Jacques Natz, News Director, WTHR, 1000 North Meridian, Indianapolis, IN  46204.  EOE.  Email: <mnatz@msn.com>. [ShopTalk, 5/2] 

--- 

                               UPCOMING EVENTS 

TRAINING FOR TV NEWS REPORTING: Today's television journalists face rapid technological changes and increasing professional demands. Whether you are preparing to enter the field or are an experienced TV journalist, this intensive one-day seminar can help you meet these challenges. Learn advanced skills in planning story coverage, working in the field with a camera crew, conducting interviews, doing standuppers and writing, voicing, and producing news packages. The training is conducted while actually covering stories with George Strait and Herb Brubaker. Location: University of Maryland at College Park.   Date: May 15, 1997, 9:00 AM - 4:30 PM.  Cost: $499 For more information call 1-800-711-UMCP or (301) 405-6244 

INVESTIGATIVE REPORTERS & EDITORS, INC. NATIONAL CONFERENCE, June 12-15, Arizona Biltmore Hotel, Phoenix, AZ.  $200 for members, $240 for non-members.  Contact: IRE, 573-882-2042 or http://www.ire.org/. 
  

                 Material designated as coming from ShopTalk 
                 is reprinted by permission of Don Fitzpatrick 
                 of Don Fitzpatrick Associates 
                 (http://www.tvspy.com/dfahome.htm) 

The Desk is published by Thunder & Lightning News Service.  It circulates free of charge by email. 

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